Native cigarettes 12 dollars a cartoon
When Marlboro cigarettes were first introduced in the 1920s, they were marketed to women, with the slogan "Mild as May." This approach was successful until World War II (1939-45), when slow sales caused Marlboro packs to be withdrawn from the market. The Marlboro Man has displayed the distinctive red Marlboro cigarette pack for almost fifty years - on billboards, in store window displays, and on the pages of magazines and newspapers.īut Marlboro cigarettes were not always sold using the image of this macho figure. The cowboy figure used to market Marlboro cigarettes captures the essence of the ideal American man. The Marlboro Man is an American icon (symbol).